growth marketing
for startups and small businesses.
Hello, I'm Jude,
an independent growth marketing strategist.
In my 8+ years of experience in digital marketing, I’ve worked for bootstrapped businesses to multinational corporations, driving revenue growth through customer-led strategies.
A natural creative with analytical capabilities, I specialize in performance marketing to help emerging businesses gain traction.
How I can help:
Acquisition
How do consumers discover your product or brand?
Activation
How do you convince them to make a purchase?
Retention
How do you get repeat business from them?
Referral
Do they recommend you to others?
Revenue
How do you scale your business?
The growth marketing funnel
Growth marketing
Consult > Implement > Scale
Understand how each stage of your marketing funnel comes together to drive revenue for your business. Track what works, what doesn’t, and why, with data as your source of truth.
Outcomes include optimizing what works to allocate your budget and resources efficiently, and improving what doesn’t to sustainably scale your revenue.
Book a free consultation to learn more.
digital marketing services
Drive specific outcomes based on your immediate needs.
Seek out opportunities for marketing messaging, design campaigns that speak to your audience’s needs, and inform your go-to-market strategy.
Learn more
Build and nurture a community around your solutions for deeper customer insights, organic traction, and to encourage word-of-mouth marketing.
Popular channels include Discord, Reddit, and Twitter.
Audit your marketing funnel and discover opportunities to improve conversions on your website or landing page.
Opt for a detailed, actionable plan, or a service that also implements the changes for you.
Analyze the data available on your marketing platforms such as Google Ads, Google Analytics, social media channels and more.
Determine campaign performance with benchmarks to understand what worked, what didn’t, and why.
Identify the platforms (SEM, social media) most suited to your campaign objective, and create strategies that meet your goals.
Complete with daily optimization for maximum return-on-investment (ROI) and weekly reporting.
Create your website or landing page to speak to the needs of your audience, complete with baseline SEO and Google Analytics integration.
Additionally, opt in to learn how to manage your website content yourself.
My track record:
CRO
[MedTech]
Scaled website conversions by 4.5x with a CRO audit and implementation.
Performance marketing
[MedTech]
Increased sales qualified leads (SQL) by 120% with paid advertising.
Content marketing
[Healthcare]
Grew a 300,000-strong Facebook community with authentic content marketing and data analysis.
Competitor research
[AI/ML]
Informed the startup’s go-to-market strategy with competitor research.
SEO
[Renovation services]
Developed the website to rank on the first page of Google for targeted keywords in 1 month.
Outcome: The business attained their first organic conversion within the first month of launching their website.
Performance marketing
[Events]
Doubled in-person event attendees on a tight budget.
Outcomes: Targeted search ads increased event awareness with 32% more website visits, and utilizing remarketing ads on Facebook decreased cost per event RSVP by 80%.
Competitor research
[AI/ML]
Informed the startup’s go-to-market strategy with competitor research.
Outcome: The company derived inbound and outbound strategies to drive business growth. Following the research, I also wrote case studies designed to improve inbound conversions.
SEO
[Renovation services]
Developed the website to rank on the first page of Google for targeted keywords in 1 month.
Outcome: The business attained their first organic conversion within the first month of launching their website.
Performance marketing
[Lifestyle]
Doubled in-person event attendees to 18,000 on a tight budget.
Outcomes: Targeted search ads increased event awareness with 32% more website visits, and utilizing remarketing ads on Facebook decreased cost per event RSVP by 80%.
Discover how I can help you grow your business.
hear from my clients:
Ready to get started?
Schedule a time to chat about your business, and what you’d like to achieve with marketing. We’ll work out how to drive results for your business.