Competitor research
as a service.
Your personalized guide to marketing your SaaS product.
Data that informs your go-to-market strategy.
Reduce risk of losing ROI.
Use competitor data to verify your hunches before you invest your marketing budget.
Craft unique messaging.
Build on what your competitors have spent time and money to create. Identify opportunities to communicate better.
Get insights and recommendations.
SEO tools don’t provide insights – only data to interpret. This service provides both.
Set a clear direction.
Launch your product while using your budget and resources efficiently.
More than just keyword research.
Receive an informative deck tailored to your industry, product, and goals.
1. Verify any hunches you have about your product, and marketing it.
2. Identify gaps and opportunities to help you develop your marketing strategy.
3. Define the actionable steps needed to help you reach your marketing goals.
What's included:
Keyword and content marketing strategy.
Learn how your competitors resonate with your target audience.
PPC and social media advertising strategy.
Discover how your competitors capture leads from their digital channels.
Product marketing analysis.
Determine where your product stands against competitors’, through feedback and reviews.
Actionable recommendations.
Your suggested course of action from a marketer’s perspective.
Chong Han C.
Co-founder of LayerNext
How it works:
1. Get on a discovery call with me.
Tell me about your product, what your ideal customer profile looks like, and what your marketing challenges are.
2. Define the scope of the research.
Name the competitors you’d like to analyze. They can range from fellow startups to MNCs, and direct or indirect competitors.
3. Schedule a progress check-in.
Stay involved in the process. Go through the initial research to ensure the deliverable is on track with your goals. Clarify if any area can benefit from being further researched.
4. Get your tailored deck delivered to you.
It is yours to refer to and update forever.
Meet the researcher.
Hi, I'm Jude, an independent growth marketing strategist.
In my 7+ years of experience in digital marketing, I’ve worked for bootstrapped businesses to multinational corporations, driving revenue growth through customer-led strategies.
A natural creative equipped with analytical capabilities, I specialize in performance marketing to help businesses execute strategies tailored to their unique needs.
Ready to get started?
Schedule a time to chat about your business, and what you’d like to achieve through marketing. We’ll work out how to drive results for your business.